CEOs and marketing executives from across Europe share their experiences with privacy compliance in the second edition of Piwik PRO’s GDPR study. 2023 results show a massive shift in how EU companies perceive GDPR and the obligations that come with it.
GDPR has been characterized as "Europeans regulating themselves to death" by many. While it may have ended some business models, privacy and compliance is now being embraced by businesses.
Piotr Korzeniowski, CEO at Piwik PRO
With clarification in many key areas and the announcement of better GDPR enforcement, European Union is starting a new phase of the privacy saga. Organizations with higher privacy standards will enter this time better prepared. With the basic requirements fulfilled, they can focus on updates and optimizations, increasing their competitive edge and using privacy compliance as a unique selling point.
Lisette Meij, Data Protection Officer at Piwik PRO
PR Specialist at Piwik PRO