Piwik PRO

From burden to benefit: How GDPR is shaping business practices in Europe

Piwik PRO survey highlights opportunities and challenges for business after 6 years of GDPR

25 June 2024

Piwik PRO, polska platforma analityczna, przekracza 55 mln zł ARR, w czasie gdy Google Universal Analytics przechodzi do historii

W pierwszej połowie 2023 roku, Piwik PRO zwiększyło przychody o 34% oraz liczbę klientów o 46%. Każdego miesiąca firma pomaga ponad 10 tysiącom marketerów z całego świata równoważyć efektywne zbieranie danych i poszanowanie prywatności użytkowników.

27 September 2023

A leading privacy-friendly analytics vendor, Piwik PRO, introduces its reinvented Customer Data Platform

The departure from third-party tracking and an increased focus on privacy are driving companies to seek new ways of connecting with their audiences. These shifts in the landscape are what inspired Piwik PRO to update its Customer Data Platform (CDP), a customer-centric s...

26 July 2023

Google’s Former Head of Web Analytics for Europe Joins Privacy-Focused Analytics Vendor Piwik PRO

Brian Clifton, an industry veteran and data privacy advocate, will assume the role of advisor to the management board to support Piwik PRO in strategic business and product development decisions.

5 July 2023

GDPR anniversary research: how EU companies balance compliance and effective marketing

CEOs and marketing executives from across Europe share their experiences with privacy compliance in the second edition of Piwik PRO’s GDPR study. 2023 results show a massive shift in how EU companies perceive GDPR and the obligations that come with it.

25 May 2023

Google Analytics 3 sunset: a 5-step Guide on How to Approach the Migration

On July 1, 2023, a product with a market share of over 85% will stop collecting data and be replaced by its successor, Google Analytics 4. That means companies can either learn analytics based on a completely different tracking logic or look for a new platform based on f...

21 April 2023